Module 3 of 7 — Writing a standard your agents can hold
18 minutes left in this module.
Coming soon: the layer that runs your brand.
Courses and live sessions, the agent library, your files, and analytics built from your own Search Console data. It isn’t open yet — but rather than show you a countdown, here is the thing itself. Everything below is the real layout with sample numbers in it.
Preview · sample data
LAWY
Tuesday. Two things worth your time, then the numbers.
Search after AI — reading your console like we do
Thursday, 14:00 CET · with Phil
1,284
+18% on the 28 before
48.2k
+11%
8.4
was 11.2
- Intake triage — 41 enquiries sorted, 3 flagged for a person
- Follow-up drafts — 12 written, all sent by you
- Content drafts — idle, next run Monday
Agents at work
7 modules · how the layer runs, and how to hold its standard
Your brand, in writing
5 modules · the system behind the identity we built
Search after AI
4 modules · being the answer, not just a result
Selling without a sequence
6 modules · follow-up that reads like a person
Search after AI — reading your console like we do
Live, with your own data open. Recorded for the library.
Office hours
Bring anything. First Thursday, every month.
The off switch — supervising your own agents
52 min · February
What’s one email your agents now write better than you did?
14 replies · members only, and the studio reads everything
Showing the audit map to a bank
6 replies
GSC dropped my best query — now what?
9 replies
Intake triage
Sorts enquiries against your fit rules; anything unsure goes to a person.
Follow-up drafts
Writes the second email in your voice. You send it, or you don’t.
Content drafts
Turns your notes into first drafts against the brand standard.
The off switch
Any of them, off, immediately, by you. That’s the deal.
Brand
Logo files, type, colour, the standard · 34 files
Site
Source, imagery, copy deck · 112 files
Campaigns
Everything shipped, by month · 58 files
Agreements
Scopes, invoices, the audit · 9 files
“advocaat ondernemingsrecht”
position 23 → 9 in six weeks
Page two, twice
Two queries sit at position 11–12. One rewrite each — we’ve drafted both.
A person answers. The same four as always.
Anything — the work, the numbers, an agent behaving oddly. Usually same day.
A window onto the layer that runs your brand.
Once agents are doing the repetitive operating work, the fair question is: what exactly did they do, and who said they could? The portal is the answer to that question, and it’s the part we’re building now.
What ran, and what it said
Every message, post, quote and reply the layer produced, in the order it happened. Not a dashboard of green ticks — the actual output, readable, with the reason it went out.
The standard, in your words
The rules the agents work inside are the brand system we built with you. Change the rule, the behaviour changes. No prompt engineering, no ticket to us.
An off switch that means it
Any part of it, off, immediately, by you — without calling us and without breaking the rest. A system you can’t stop isn’t one you own.
Supervised by us
The portal doesn’t replace the supervision, it makes it visible. We read what the layer produces whether or not you log in — the difference is that you can check our work as easily as we check the agents’.
Why there’s no date on this.
Because we haven’t got one worth printing, and a date we’d miss is worse than no date at all. The portal opens with your project rather than on a launch day — it’s the room your work lands in, so it arrives when there’s work in it. Leave an address and you’ll be told once, when it opens. Nothing else will arrive.
Rather have the conversation first?
The portal is for companies we’ve already built something with. That still starts the same way it always does.